.ip.lm[data-industry-story]{--ui-scale:1}.industry-story{color:var(--ink);--st-deco:var(--world-ink);--st-deco-soft:color-mix(in oklab, var(--st-deco) 12%, var(--surface));--st-deco-text:color-mix(in oklab, var(--st-deco) 78%, var(--ink));--st-deco-line:color-mix(in oklab, var(--st-deco) 30%, transparent);--st-warm-text:color-mix(in oklab, var(--warm) 70%, var(--ink));--st-warm-soft:color-mix(in oklab, var(--warm) 10%, var(--surface));--st-accent:color-mix(in oklab, var(--warm) 88%, var(--ink));--st-sheet:color-mix(in oklab, var(--st-deco) 8%, var(--ground));--st-sheet-dot:color-mix(in oklab, var(--st-deco) 22%, transparent);--st-sage:color-mix(in oklab, var(--cool) 12%, var(--surface));--st-ease:cubic-bezier(.2, .7, .2, 1);--layout-button-height:calc(54px * var(--ui-scale));--layout-button-padding:calc(10.8px * var(--ui-scale)) calc(27px * var(--ui-scale));--layout-button-size:max(12px, calc(16.2px * var(--ui-scale)));--raised-font:800 var(--layout-button-size)/1.3 var(--mk-font-heading)}[data-theme=dark] .industry-story{--world-ink:var(--ip-ink-dark);--world-field-dark:var(--ip-field-dark);--st-deco-soft:color-mix(in oklab, var(--st-deco) 16%, var(--surface));--st-warm-soft:color-mix(in oklab, var(--warm) 18%, var(--surface));--st-warm-text:color-mix(in oklab, var(--warm) 62%, var(--ink));--st-accent:color-mix(in oklab, var(--warm) 80%, var(--ink));--st-sheet:color-mix(in oklab, var(--st-deco) 7%, var(--ground))}.story-desktop{display:none}.story-mobile{display:block}.industry-story .ll-shell{max-width:var(--page-max);padding-inline:var(--page-gutter);margin-inline:auto;position:relative}.industry-story :is([data-messy-week],[data-work-estimate],.story-setup-section,.story-start-section){border-top:var(--hairline) solid var(--line)}.industry-story .ll-section .lm-section__head{max-width:20ch;margin:var(--layout-label-gap) 0 0}.industry-story .ll-section .story-head .ll-lead{max-width:54ch;margin:var(--layout-copy-gap) 0 0}:where(.story-sec) :where(h3,h4,p,figure,ul,ol,blockquote){margin:0}:where(.story-sec) :where(ul,ol){padding:0;list-style:none}.story-sec button{font-family:var(--font-sans);color:inherit;cursor:pointer;min-width:var(--mk-touch)}.industry-story .ll-figure:where(:not(.story-sec *)){color:var(--ink);font:var(--text-figure);font-variant-numeric:tabular-nums}.industry-story h2:where(:not(.story-sec *)){max-width:20ch;margin-top:var(--space-4)}.industry-story :is(h3,h4):where(:not(.story-sec *)){margin-block:0 var(--space-2)}.industry-story p:where(:not(.story-sec *)){margin-block:var(--space-3)}.industry-story :is(button,input,select):where(:not(.story-sec *)){font:var(--text-small)}.industry-story :is(button,summary):where(:not(.story-sec *)){cursor:pointer}.industry-story blockquote:where(:not(.story-sec *)){margin:var(--space-3) 0;padding:var(--space-3);border-left:var(--frame);background:color-mix(in oklab, var(--surface-2) 55%, var(--surface));font:var(--text-body)}.industry-story button:not(.ll-button),.industry-story summary,.industry-story select,.industry-story input:not([type=checkbox]){min-height:var(--mk-touch)}.industry-story :focus-visible{outline:var(--frame);outline-color:var(--warm);outline-offset:var(--space-1)}.industry-story [hidden]{display:none!important}.industry-story .story-icon{flex:none;width:1.15em;height:1.15em;display:block}.industry-story .story-accent{font-family:var(--mk-font-accent);color:var(--st-accent);font-style:italic;font-weight:400}.story-sr{width:var(--hairline);height:var(--hairline);clip-path:inset(50%);white-space:nowrap;padding:0;position:absolute;overflow:hidden}.story-actions{align-items:center;gap:var(--space-2);flex-wrap:wrap;display:flex}.story-hero{position:relative;overflow:clip}.story-hero__dots{pointer-events:none;background:linear-gradient(90deg, var(--ground), transparent 55%), radial-gradient(circle, color-mix(in oklab, var(--warm) 24.5%, transparent) 0 1.2px, transparent 1.5px) 0 0 / 4px 4px;width:16%;height:70%;position:absolute;top:18%;right:0}.story-hero__grid{gap:var(--layout-media-gap);display:grid}.story-copy{align-content:center;justify-items:start;gap:calc(24px * var(--layout-scale));display:grid}.industry-story .story-h1{font:var(--text-display-1);font-size:var(--layout-heading-size);letter-spacing:var(--mk-heading-track);text-wrap:balance;max-width:20ch;margin:0}.industry-story .ll-section .story-hero__lead{max-width:44ch;margin:0}.story-hero__actions{margin-top:var(--space-3)}.story-trust{gap:var(--space-3);margin-top:var(--space-3);font:var(--text-body);color:var(--muted);display:grid}.story-trust__rule{width:var(--space-7);height:var(--rule);background:var(--cool)}.story-hero__proof{position:relative}.story-hero .ipd-hero__photo{border:var(--frame);border-radius:var(--radius-card-lg);box-shadow:var(--frame-offset);background:var(--surface);margin:0;overflow:hidden}.story-hero .ipd-hero__photo picture{display:block}.industry-story :is(.ipd-hero__photo,.at-inclusions-photo) figcaption{padding:var(--space-2) var(--space-3);border-top:var(--hairline) solid var(--line);background:var(--surface);color:var(--ink);font:var(--text-small)}.industry-story .at-inclusions-photo:has(figcaption){flex-direction:column;display:flex}.industry-story .at-inclusions-photo figcaption{border-top:0;border-bottom:var(--hairline) solid var(--line);order:-1}.story-hero .ipd-hero__photo img{aspect-ratio:1;object-fit:cover;object-position:var(--industry-photo-focus,50% 50%);width:100%;height:auto;box-shadow:none;border:0;border-radius:0;display:block}.story-notice{align-items:center;gap:var(--space-3);padding:var(--space-3) var(--space-4);border:var(--frame);border-radius:var(--radius-card);box-shadow:var(--frame-offset);background:var(--surface);font:var(--text-small);grid-template-columns:auto minmax(0,1fr) auto;display:grid}.story-notice__icon{width:calc(var(--space-7) + var(--space-3));height:calc(var(--space-7) + var(--space-3));border-radius:var(--radius-pill);background:var(--st-sage);color:var(--cool);font-size:var(--mk-h3);place-items:center;display:grid}.story-notice__text{gap:var(--space-1);line-height:1.3;display:grid}.story-notice__text strong{font:var(--text-body);font-weight:600;line-height:1.3}.story-notice__status{color:var(--st-warm-text);font-weight:600}.story-notice__note{color:var(--cool)}.story-notice__sparks{right:calc(-1 * var(--space-2));top:calc(-1 * var(--space-6));width:var(--space-6);height:var(--space-6);position:absolute}.story-notice__sparks i{width:var(--rule);height:var(--space-3);border-radius:var(--radius-pill);background:var(--warm);transform-origin:50% 180%;position:absolute;bottom:0;left:50%}.story-notice__sparks i:first-child{transform:rotate(-38deg)}.story-notice__sparks i:nth-child(2){transform:rotate(8deg)}.story-notice__sparks i:nth-child(3){transform:rotate(52deg)}.story-notice__chevron{width:var(--space-2);height:var(--space-2);margin-right:var(--space-2);border-right:var(--rule) solid var(--ink);border-bottom:var(--rule) solid var(--ink);transform:rotate(-45deg)}.story-hero--mobile .story-copy{text-align:center;justify-items:center}.story-hero--mobile .story-h1,.story-hero--mobile .story-hero__lead{margin-inline:auto}.story-hero--mobile .ipd-hero__photo img{aspect-ratio:16/10}.story-hero--mobile .story-notice{margin-top:var(--space-4)}.story-hero--mobile .story-hero__actions{margin-top:0}.story-hero--mobile .story-hero__actions .ll-button{width:100%}.story-trust--centred{align-items:center;gap:var(--space-3);text-align:center;font:var(--text-small);margin-top:0;display:flex}.story-trust--centred:before,.story-trust--centred:after{content:"";height:var(--hairline);background:var(--line);flex:1}.story-setup>*{min-width:0}.story-setup{gap:var(--space-6);align-items:start;display:grid}.story-founder{grid-template-columns:calc(var(--mk-touch) * 2) minmax(0, 1fr);gap:var(--space-4);margin-top:var(--space-6);align-items:end;display:grid}.story-founder img{aspect-ratio:96/117;object-fit:cover;border-radius:var(--radius-tile);border:var(--frame);width:100%;height:auto;box-shadow:var(--frame-offset-sm);display:block}.story-founder figcaption{font:var(--text-small);color:var(--muted)}.story-founder figcaption b{color:var(--ink);font-weight:600;display:block}.story-four{gap:var(--space-4);grid-template-columns:minmax(0,1fr);display:grid}.story-setup-step{column-gap:var(--space-4);grid-template-columns:auto minmax(0,1fr);align-items:start;display:grid}.story-sc__n{width:calc(var(--space-7) + var(--space-1));height:calc(var(--space-7) + var(--space-1));border-radius:var(--radius-pill);background:var(--st-deco-soft);color:var(--st-deco-text);font:var(--text-kicker);font-size:var(--mk-small);place-items:center;display:inline-grid}.story-sc__t{font:var(--text-subheading);letter-spacing:var(--mk-heading-track);line-height:1.25}.story-sc__b{margin-top:var(--space-1);font:var(--text-small);color:var(--muted)}.industry-story .story-sc--close{gap:var(--space-3);background:color-mix(in oklab, var(--st-deco) 7%, var(--surface));flex-direction:column;height:100%;display:flex}.story-sc--close .story-sc__b{margin-top:0}.industry-story .story-sc--close .ll-button.ll-button--primary{width:100%;margin-top:var(--space-1);padding-inline:var(--space-4)}.story-cta-note{font:var(--text-kicker);letter-spacing:.05em;text-transform:uppercase;color:var(--muted);text-align:center}.story-trust-line{margin-top:var(--space-5);font:var(--text-body);font-family:var(--mk-font-heading);font-weight:600}.story-trust-line em{font-family:var(--mk-font-accent);color:var(--st-warm-text);font-style:italic;font-weight:400}.story-start-section{position:relative;overflow:clip}.story-start__dots{pointer-events:none;position:absolute}.story-start__dots--left{left:0;top:var(--space-5);opacity:.3;border-radius:var(--radius-card-lg);background:radial-gradient(circle, color-mix(in oklab, var(--warm) 70%, transparent) 0 1.2px, transparent 1.5px) 0 0 / 4px 4px;width:14%;height:70%;mask:linear-gradient(90deg, var(--ink), transparent)}.story-start__dots--low{left:12%;bottom:calc(-1 * var(--space-9));width:calc(var(--space-9) * 3);height:calc(var(--space-9) * 3);border-radius:var(--radius-pill);opacity:.35;background:radial-gradient(circle, color-mix(in oklab, var(--cool) 60%, transparent) 0 1.2px, transparent 1.5px) 0 0 / 9px 9px;mask:radial-gradient(circle, var(--ink) 30%, transparent 70%)}.story-start>*{min-width:0}.story-start{gap:var(--space-6);align-items:start;display:grid}.story-start__work,.story-start__steps{gap:var(--space-4);display:grid}.story-start__step{position:relative}.story-start__step>.ll-card{gap:var(--space-4);grid-template-columns:auto minmax(0,1fr);align-items:start;height:100%;display:grid}.story-start__n{width:calc(var(--space-9) + var(--space-2));height:calc(var(--space-9) + var(--space-2));border-radius:var(--radius-pill);background:var(--st-sage);color:var(--cool);font:var(--text-heading);font-size:var(--mk-h3);place-items:center;display:grid}.story-start__n .story-icon{width:45%;height:45%}.story-start__t{font:var(--text-subheading);letter-spacing:var(--mk-heading-track);line-height:1.25}.story-start__b{margin-top:var(--space-1);font:var(--text-small);color:var(--muted)}.story-start__arrow{top:50%;right:calc(-1 * var(--space-5));width:var(--space-5);text-align:center;color:var(--warm);font:var(--text-body);position:absolute;transform:translateY(-50%)}.story-start__close>.ll-card{gap:var(--space-3);text-align:center;justify-items:center;display:grid}.story-start__rule{width:var(--space-6);height:var(--space-1);border-radius:var(--radius-pill);background:var(--warm);display:none}.story-start__ct{font:var(--text-subheading);letter-spacing:var(--mk-heading-track);text-wrap:balance;line-height:1.25}.story-start__close .ll-button{width:100%}.story-start__trust{align-items:center;gap:var(--space-4);font:var(--text-subheading);line-height:1.3;display:flex}.story-start__trust em{font-style:normal}.story-start__shield{width:calc(var(--space-9) + var(--space-2));height:calc(var(--space-9) + var(--space-2));border-radius:var(--radius-pill);background:var(--st-sage);color:var(--cool);font-size:var(--mk-h3);flex:none;place-items:center;display:grid}.story-start--touch .story-start__trust>span{display:grid}@media (width<=999px){.story-head{gap:var(--layout-copy-gap);align-content:start;display:grid}.industry-story .ll-section .story-head .ll-lead{margin-top:var(--layout-copy-gap)}.story-setup--touch .story-setup-step{grid-template-columns:auto minmax(0,1fr)}}@media (width<=760px){.story-hero__actions{width:100%}}@media (width>=1000px){.story-desktop{display:block}.story-mobile{display:none}.story-hero__grid{align-items:center;gap:var(--layout-media-gap) var(--space-9);grid-template-columns:minmax(0,1fr) minmax(0,1fr)}.story-hero__proof{padding-right:var(--space-4)}.story-hero__proof .story-notice{top:14%;right:calc(-1 * var(--space-2));width:62%;position:absolute}.story-setup{gap:var(--space-7);grid-template-columns:minmax(0,1fr) minmax(0,1.6fr)}.story-four{gap:var(--space-5);grid-template-columns:repeat(2,minmax(0,1fr))}.story-setup-step{display:block}.story-setup-step .story-sc__t{margin-top:var(--space-3)}.story-setup--without-person{grid-template-columns:minmax(0,1fr)}.story-start{gap:calc(var(--space-5) + var(--space-6));grid-template-columns:minmax(0,1fr)}.story-start__copy{column-gap:var(--space-8);grid-template-columns:minmax(0,1.1fr) minmax(0,1fr);align-items:start;display:grid}.story-start__copy .ll-kicker-row{grid-column:1/-1}.industry-story .ll-section .story-start__copy .ll-lead{margin:0}.story-start__work{gap:var(--space-4) var(--space-6);grid-template-columns:minmax(0,3fr) minmax(min-content,1.3fr);align-items:stretch}.story-start__steps{gap:var(--space-6);grid-template-columns:repeat(3,minmax(0,1fr))}.story-start__arrow{right:calc(-1 * var(--space-6));width:var(--space-6)}.story-start__step>.ll-card{display:block}.story-start__n{width:calc(var(--space-7) + var(--space-3));height:calc(var(--space-7) + var(--space-3));margin-bottom:var(--space-4);font:var(--text-subheading)}.story-start__close>.ll-card{text-align:left;align-content:start;justify-items:start;height:100%}.story-start__rule{display:block}.story-start__trust{font:var(--text-body);font-weight:600;font-family:var(--mk-font-heading);grid-column:2}}@media (prefers-reduced-motion:reduce){.industry-story *,.industry-story :before,.industry-story :after{transition:none!important;animation:none!important}}.industry-story :is(.ipd-chart>.ipd-ws__note,.accm-chart>.accm-ws__note,.ipd-ws__next>span,.accm-ws__next>span,.ipd-knowledge__source,.accm-knowledge__source){display:none}.story-mobile .accm-sec{background:color-mix(in oklab, var(--surface) 55%, var(--ground))}.industry-story .story-ws :is(.ipd-sec,.accm-sec){padding-block:var(--layout-section-padding)}.industry-story .story-ws .ipd-ws-section__head{margin-bottom:calc(var(--space-5) + var(--space-6))}.industry-story :is(.story-sc__t,.story-start__t,.story-start__ct){font:var(--text-subheading);letter-spacing:var(--mk-heading-track);line-height:1.25}@media (width<=999px){.industry-story :is(.story-sc__t,.story-start__t,.story-start__ct){letter-spacing:-.02em;line-height:1.3}}.industry-story .lm-memory-band{--ui-scale:1;--step--2:max(12px, calc(12px * var(--ui-scale)));--step--1:max(12px, calc(clamp(13px, 12.83px + .046vw, 13.5px) * var(--ui-scale)));--step-0:max(12px, calc(clamp(15px, 14.67px + .093vw, 16px) * var(--ui-scale)));--step-1:calc(clamp(17px, 16.33px + .185vw, 19px) * var(--ui-scale));--step-2:calc(clamp(19px, 17.67px + .37vw, 23px) * var(--ui-scale));--step-3:calc(clamp(22px, 20px + .556vw, 28px) * var(--ui-scale));--step-4:calc(clamp(26px, 23.33px + .741vw, 34px) * var(--ui-scale));--step-5:calc(clamp(30px, 26.67px + .926vw, 40px) * var(--ui-scale));--step-6:calc(clamp(36px, 30.67px + 1.481vw, 52px) * var(--ui-scale));--space-1:calc(4px * var(--ui-scale));--space-2:calc(8px * var(--ui-scale));--space-3:calc(12px * var(--ui-scale));--space-4:calc(16px * var(--ui-scale));--space-5:calc(clamp(20px, 18.67px + .37vw, 24px) * var(--ui-scale));--space-6:calc(clamp(24px, 21.33px + .741vw, 32px) * var(--ui-scale));--space-7:calc(clamp(32px, 28.67px + .926vw, 42px) * var(--ui-scale));--space-8:calc(clamp(36px, 30.67px + 1.481vw, 52px) * var(--ui-scale));--space-9:calc(clamp(40px, 32px + 2.222vw, 64px) * var(--ui-scale));--page-max:calc(1320px * var(--ui-scale));--page-narrow:calc(860px * var(--ui-scale));--page-gutter:max(24px, calc(clamp(24px, 6vw, 96px) * var(--ui-scale)));--fold-max:calc(760px * var(--ui-scale));--layout-scale:1;--layout-label-gap:8px;--layout-copy-gap:clamp(12px, 1.2vw, 16px);--layout-item-gap:16px;--layout-card-padding:clamp(20px, 2vw, 24px);--layout-content-gap:clamp(24px, 2.8vw, 32px);--layout-media-gap:clamp(24px, 3.4vw, 40px);--layout-section-padding:clamp(32px, 4vw, 48px)}.industry-story .lm-tools__loop .logoloop__item img{opacity:.78;filter:grayscale(.1)}.industry-story .lm-tools__loop .logoloop--scale-hover .logoloop__item:hover img{opacity:1;filter:none}.industry-story .lm-tools__loop .logoloop__mono{border:var(--hairline) solid var(--line);width:40px;height:40px;color:var(--muted);font:var(--text-mono-label);border-radius:50%;place-items:center;display:grid}.industry-story .lm-tools__loop .logoloop__item:has(img.lm-tool--wide){width:calc(var(--logoloop-logoHeight) * 4)}.industry-story .lm-tools__loop img.lm-tool--wide{width:100%}[data-theme=dark] .industry-story .lm-tools__loop img.lm-tool--dark{filter:brightness(1.7);opacity:.95}[data-theme=dark] .industry-story .lm-tools__loop img.lm-tool--mono{filter:brightness(0)invert();opacity:.95}.industry-story .lm-tools__loop img.lm-tool--light{filter:brightness(0);opacity:.85}[data-theme=dark] .industry-story .lm-tools__loop img.lm-tool--light{filter:none;opacity:.95}@media (width<=999px){.industry-story .lm-memory-band .brain-main{gap:var(--layout-item-gap);grid-template-columns:1fr}.industry-story .lm-memory-band .brain-copy{display:contents}.industry-story .lm-memory-band .brain-introduction{display:block}.industry-story .lm-memory-band .brain-visual{width:100%;max-width:580px;margin-inline:auto}.industry-story .lm-memory-band .brain-inclusion{order:1;max-width:none;margin-top:0}}.industry-story .story-included{--teal:var(--st-deco-text);--orange:var(--accent);--section-heading-size:var(--mk-h2);--bg-eucalyptus-field:var(--world-field);border-top:var(--hairline) solid var(--line)}[data-theme=dark] .industry-story .story-included{--bg-eucalyptus-field:var(--world-field-dark,color-mix(in oklab, var(--world-ink) 14%, var(--ground)))}.industry-story .story-included .at-inclusions-card,[data-theme=dark] .industry-story .story-included .at-inclusions-card{background:var(--st-deco-soft)}.industry-story .story-included .at-inclusions-head{border-bottom-color:var(--st-deco-line)}.industry-story .story-included .at-inclusions-tick{color:var(--st-deco-text)}.industry-story .story-included .at-inclusions-photo{background:color-mix(in oklab, var(--world-field) 72%, var(--surface))}[data-theme=dark] .industry-story .story-included .at-inclusions-photo{background:color-mix(in oklab, var(--world-field-dark,var(--ground)) 72%, var(--surface))}.industry-story .story-included .at-inclusions-photo img{object-position:center 20%}.industry-story :is(.ipd-hero__photo[data-placeholder],.story-included[data-photo-placeholder] .at-inclusions-photo){position:relative}.industry-story :is(.ipd-hero__photo[data-placeholder],.story-included[data-photo-placeholder] .at-inclusions-photo):after{content:"";background:color-mix(in oklab, var(--world-ink) 22%, var(--world-field));mix-blend-mode:multiply;pointer-events:none;position:absolute;inset:0}[data-theme=dark] .industry-story :is(.ipd-hero__photo[data-placeholder],.story-included[data-photo-placeholder] .at-inclusions-photo):after{background:color-mix(in oklab, var(--world-ink) 30%, var(--world-field-dark,var(--ground)))}.industry-story .story-included[data-photo-placeholder] .at-inclusions-photo img{filter:none}